eCommerce Web Design

Design that drives clicks, trust, and conversions

Gapstow’s eCommerce Web Design service goes beyond making your site look good—it’s about creating a visual experience that builds trust, tells your brand story, and guides customers to take action. We design with purpose: combining proven UX patterns, conversion best practices, and brand-aligned creativity to drive results across every page of your Shopify store.

While design matters at every stage of business, we focus on brands in the $5–15M revenue range—where even small UX missteps can cost millions in lost revenue. Whether you’re launching a new product, rebranding, or leveling up your storefront, our design work is built to sell.

WhO

Benefits?

Brands that are seeing strong traffic but weak engagement, high bounce rates, or poor mobile conversion rates are perfect candidates for a design overhaul. If your site doesn’t feel “on brand,” is hard to navigate, or looks dated compared to competitors, it’s time for a design that matches your ambitions.

Although brands of any size struggle with UX and visual identity, Gapstow’s expertise is best suited to growth-stage eCommerce businesses where design has a direct impact on customer trust, conversion rates, and retention.

What's

Involved?

Design that drives clicks, trust, and conversions

  • Homepage & Key Page Strategy Design
    Design high-impact landing pages, PDPs, and homepage experiences that guide users to convert.
  • Mobile-First, Conversion-Focused Layouts
    Craft interfaces that prioritize mobile UX, page speed, and engagement on smaller screens.
  • Brand & Visual Identity Alignment
    Ensure colors, typography, imagery, and tone all work together to tell a cohesive brand story.
  • User Experience (UX) Best Practices
    Apply proven navigation, hierarchy, and CTA frameworks for smoother shopping experiences.
  • Wireframing, Prototyping & Collaboration
    Rapid iterations in Figma or similar tools for stakeholder review and fast approvals.
  • Developer-Ready Design Handoff
    Deliver complete design systems and responsive files optimized for Shopify theme development.