Gapstow
Quartile’s AI-powered advertising automation platform is helping Shopify brands scale smarter, not harder. By streamlining ad management across Google, Amazon, Facebook, and more, Quartile enables eCommerce teams to maximize ROAS, reduce manual work, and focus on growth. For Shopify brands making $5M–$30M in annual revenue, eliminating inefficiencies in paid media is critical—and Quartile solves that at scale. Learn how this intelligent platform can become your Swiss army knife for data-driven Shopify ad strategy.
For mid-market Shopify merchants juggling multiple sales channels, omnichannel advertising can quickly become complex and costly. Managing creative, testing audiences, tracking performance, and adjusting bids manually is resource-intensive—and the margin for error is high.
This is where automation comes in. With Quartile, Shopify brands can:
Instead of hiring separate teams for each ad platform or relying on expensive agencies, Shopify managers can control everything through Quartile’s user-friendly dashboard.
One of Quartile’s most valuable features is its dynamic keyword and bidding optimization engine—especially for Shopify brands running high-SKU catalogs or competitive campaigns.
Here’s how it works:
Quartile evaluates customer behavior data across your Shopify storefront and connected ad channels. It then uses machine learning to uncover purchase intent signals and identify top-converting search terms—often beyond what manual keyword tools catch.
Quartile’s bidding engine updates in real time by analyzing each auction’s outcome, customer attributes, and ad placement context. The result? Higher ROAS and lower cost per acquisition.
This removes the need to manually track performance by keyword or ad group. Instead, Shopify eCommerce teams can trust that budget is being allocated toward profitable, scalable opportunities.
If your team’s current workflow involves manually updating bid modifiers or struggling with Smart Campaign limitations, Quartile offers a much more advanced solution.
For many brands using Quartile, the impact is transformational. Here's what Shopify brands typically report after implementation:
Because Quartile’s algorithm learns and adapts over time, the performance gains are continuous—not just a one-time boost. Plus, it scales with your business, removing the need to re-platform or “graduate” to a new tool.
A DTC apparel brand on Shopify Plus, generating around $12M annually, turned to Quartile to manage its ad strategy across Meta, Google Shopping, and Amazon. The internal marketing team had grown tired of manually segmenting ad groups and tweaking bids weekly, especially with a vast product catalog and seasonal surges.
After plugging Quartile into their existing ad accounts and Shopify store, the platform took over keyword automation and budget allocation. Within two months, they saw:
Best of all, their lean team of four was able to spend more time on creative strategy, social campaigns, and merchandising—instead of living in spreadsheets.
Quartile is designed to integrate seamlessly with your existing Shopify and ad accounts. Setup and onboarding typically take less than a week, and Gapstow is here to support every step of the way.
Whether you’re already running omnichannel ads or just starting to diversify beyond Facebook and Google, Quartile delivers the transparent, intelligent automation tools you need.
And remember—performance compounds as long as the machine keeps learning. Don’t treat it as “set it and forget it,” but as “set it and fine-tune together.”
Quartile is more than just an ad tool—it’s a true performance marketing engine that helps Shopify brands scale efficiently. If you're ready to unlock smarter ad automation and ROI-driven strategy, start your Quartile journey here.
Need help setting it up or want expert guidance on how to tailor Quartile for your Shopify stack? Contact the team at Gapstow. We specialize in eCommerce growth systems and can help you integrate Quartile seamlessly into your existing Shopify ecosystem.