Shopify Conversion Rate Optimization
Turn more traffic into loyal customers
Gapstow’s Shopify Conversion Rate Optimization (CRO) service helps brands maximize the value of every site visitor. Through strategic analysis, testing, and UX enhancements, we remove friction from your shopping experience and systematically increase your store’s ability to convert traffic into revenue. CRO isn’t guesswork—it’s data-backed refinement that compounds over time.
While conversion challenges affect brands of all sizes, Gapstow specializes in helping mid-market eCommerce brands (typically $5–15M in revenue) achieve more profitable growth without increasing ad spend. Our process delivers immediate wins and long-term lift by aligning customer behavior, site performance, and brand intent.
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Benefits?
Brands seeing strong traffic but stagnant revenue, low add-to-cart rates, or high cart abandonment will benefit most from CRO. If you're investing heavily in paid media, SEO, or influencer campaigns—but not seeing the ROI—you likely have conversion leaks in your funnel.
This service is valuable for brands of any size but is especially impactful for scaling DTC businesses looking to stabilize growth, improve margins, and increase lifetime value. Gapstow brings clarity to what’s working, what’s not, and what to fix next—without overhauling your entire store.
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Involved?
Turn more traffic into loyal customers
Map and analyze key drop-off points across the buyer journey to find optimization opportunities.
Plan and run strategic tests—from headlines to checkout flows—with clear KPIs and learnings.
Refine product detail pages and high-traffic landing pages for clarity, trust, and faster decision-making.
Streamline the final steps in the funnel with UI fixes, trust signals, and improved mobile experience.
Leverage behavioral data, scroll maps, and analytics to prioritize high-impact improvements.
Align optimization efforts with your broader growth goals, and stack wins over time.
