Shopify Theme Optimization

Custom themes built for speed and scale

Gapstow’s Shopify Theme Development service delivers fully custom, performance-optimized storefronts that are designed to elevate your brand and drive conversions. Unlike bloated, off-the-shelf themes, our builds are fast, lean, and built to match your unique customer journey—empowering your team to make updates quickly and confidently using Shopify's native tools.

While theme limitations affect brands at every stage, our work focuses on helping Shopify and Shopify Plus merchants in the $5–15M revenue range—where conversion leaks, brand differentiation, and site speed have direct bottom-line impact. We build themes the way Shopify intends: modular, maintainable, and ready to scale with your business.

WhO

Benefits?

If you're constantly fighting your theme, relying on developers for simple edits, or noticing slow load times and poor mobile UX, a custom theme may be your best next move. This service is especially beneficial for brands that have outgrown templated solutions and want to improve speed, usability, and visual storytelling.

Though brands of all sizes experience these challenges, Gapstow’s sweet spot is with those doing $5–15M annually—where design, speed, and flexibility become critical for growth.

What's

Involved?

Custom themes built for speed and scale

  • Custom Theme Design & Build
    Develop a fully custom theme that aligns with your brand and maximizes conversion opportunities.
  • Performance Optimization
    Build for speed and mobile-first responsiveness, improving SEO and user engagement.
  • Reusable Sections & Metaobject Support
    Empower your team to launch campaigns and edit content dynamically—no dev needed.
  • Theme Architecture for Scalability
    Structure code for easy updates, app compatibility, and long-term maintainability.
  • Migration of Content & Settings
    Move key assets and setup smoothly from your old theme, with minimal downtime.
  • QA, Launch, & Post-Go-Live Support
    Test across devices, deploy with confidence, and keep support in place post-launch.