As mid-market Shopify brands scale into the $5M–$30M revenue range, advertising complexity grows exponentially. Managing campaigns across Amazon, Google, Facebook, and Instagram becomes more time-consuming and less predictable. Manual adjustments, siloed data, and platform rule changes slow down your team and drain your return on ad spend (ROAS).
This is where Quartile steps in—with an AI-powered ad optimization platform built specifically to unify and automate eCommerce marketing at scale. With seamless Shopify integration, Quartile helps growing brands drive smarter, faster ad performance across every major media channel.
Quartile is an award-winning advertising platform that leverages artificial intelligence and machine learning to manage and optimize campaigns across Amazon, Google Shopping, Facebook Ads, Instagram, Walmart, Instacart, and more. Designed for eCommerce brands, Quartile connects directly with your Shopify store and catalog, so your campaigns are driven by real-time product, customer, and sales data.
This means Shopify merchants can:
It’s no surprise that thousands of performance-minded eCommerce brands rely on Quartile to manage their multichannel advertising strategy.
Let’s focus on one of the most impactful ways Shopify brands use Quartile—synchronizing and optimizing advertising across multiple sales channels.
Most Shopify brands in the $5M–$30M range advertise on at least 2–3 major platforms. But managing budgets, creatives, targeting, and performance across each channel's native ad manager is chaotic and labor-intensive. Worse, each platform operates using unique data models, which means your Google campaign insights don’t directly inform your Meta Ads strategy—or vice versa.
This fragmentation leads to:
Quartile solves this pain point using its unified AI platform to streamline your entire advertising ecosystem. Here's how it works:
The result? Brands spend less time clicking around in ad dashboards and more time scaling what works. With tools like audience segmentation, automated keyword harvesting, and dynamic product ad generation, Quartile enables efficient, data-backed growth.
Quartile customers routinely see significant lifts in ROAS and revenue while lowering customer acquisition costs. One consumer electronics brand integrated Quartile with their Shopify store to unify Google and Meta ad optimization. Within the first 90 days, they reduced wasted ad spend by 23% and increased total revenue by 17%, all while holding their ad budget flat.
These improvements are made possible by Quartile’s AI-driven feedback loop—constantly learning from performance data to optimize future decisions. When paired with your Shopify data, the system becomes smarter and more efficient over time.
Beyond cross-channel campaign management, Quartile offers a full suite of features tailored to eCommerce operations:
If your Shopify brand is stuck managing ads manually, these tools offer a leap forward in efficiency—and in profitability.
Learn more about how Quartile can transform your ad strategy.
Getting up and running with Quartile is relatively straightforward, especially for established Shopify brands. Here's how to begin:
For Shopify brands in the $5M–$30M tier, Quartile offers a powerful path to streamlined advertising, improved profitability, and scalable growth. By unifying your cross-channel strategy, automating manual work, and optimizing in real-time, Quartile frees up your team to focus on strategy, not spreadsheets.
If you're ready to eliminate complexity and improve ROAS, Quartile is well worth a look.
Need help setting up Quartile in your Shopify store? Contact Gapstow to get expert assistance with integration, campaign setup, and ongoing ad optimization.