Gapstow
Looking for a smarter way to increase conversions, build brand trust, and reduce returns on your Shopify store? Okendo’s review and customer content platform gives mid-market brands the tools to transform happy customers into high-performing marketing assets. With advanced review functionality, visual UGC, and deep integrations, Okendo empowers Shopify brands to create more personalized and persuasive shopping experiences that drive results.
If you're a Shopify brand generating $5M–$30M annually, focusing on the quality and authenticity of your customer reviews could be one of your most impactful growth levers. Here's why Okendo should be a key part of your tech stack.
Product reviews aren’t a “nice to have”—they’re a core driver of conversion, trust, and product discovery. Yet many brands don’t go beyond surface-level solutions. Here are some common pain points Shopify brands face when managing customer feedback:
These issues don’t just impact conversion rates—they impact the entire customer journey. Okendo solves these problems and goes a step further by enabling richer customer storytelling that actually boosts AOV and retention.
Unlike basic review tools, Okendo was purpose-built for DTC brands in the Shopify ecosystem. Its powerful review engine offers far more than just star ratings and text blocks—it allows you to convert first-hand customer experiences into dynamic on-site content, complete with structured data and visuals that move shoppers to action.
Explore more benefits and integrations through Okendo’s partner program.
Let’s dive into one of the most impactful features for Shopify brands: attribute-based reviews. This functionality lets you collect and display reviews based on specific customer characteristics or product traits—think body type, usage frequency, or skin tone.
Here’s how it works:
This isn’t just smart—it’s strategic. It gives shoppers the confidence that products will work for them based on real feedback from similar customers. That added certainty can increase conversion rates by 15–30% depending on product type, based on Okendo’s data.
Mid-market Shopify brands often carry SKUs with nuanced sizing or aesthetic variation—outerwear, swimwear, activewear, skincare, and home goods are ideal for attribute-based content.
More informed shoppers become more satisfied customers. When buyers find detailed, actionable peer input—especially with visuals—they're more likely to:
Okendo turns customer feedback into a self-service decision engine. The transparency = trust equation pays compounding dividends, especially when integrated with your loyalty and email marketing tools through Klaviyo or LoyaltyLion.
Want to experience this for your brand? Check out the full feature set and integrations here: Okendo Affiliate Page.
Looking to roll out Okendo efficiently on your Shopify Plus site? Keep these strategies in mind:
Want setup support or help customizing your integration? Learn more about getting started through partners like Gapstow.
If you're investing in product quality, brand storytelling, and customer experience—your review platform should reflect that same level of care and strategy. Okendo empowers you to showcase not only your product's performance, but your customer’s passion.
Through rich, visual UGC, attribute-based reviews, and smart integrations, Shopify brands using Okendo can elevate their conversion rates and accelerate retention like never before.
Need help optimizing your Okendo integration, or want a Shopify expert to manage it for you from day one? Contact Gapstow to take the next step and turn your customer feedback into your most powerful growth asset.