Gapstow

Unlocking the Power of Social Proof: Why Every Shopify Brand Needs Okendo Reviews Now

Unlocking the Power of Social Proof: Why Every Shopify Brand Needs Okendo Reviews Now

Customer trust is currency in today’s eCommerce landscape—and there’s hardly a more powerful trust signal than authentic, user-generated content. Okendo is redefining the way Shopify brands display reviews, testimonials, photos, and videos to bolster credibility and drive conversions. With premium features tailored to mid-market brands, Okendo gives you the leverage to build social proof at scale. If you’re struggling to improve conversion rates or retention, engaging your community through Okendo might just be your marketing unlock.

Why UGC is No Longer Optional in eCommerce

In a digital world saturated with choices, your potential customer is looking for reasons to trust you. Third-party validation—especially in the form of user-generated content (UGC)—has become essential to influence purchase decisions. According to Nielsen, 92% of consumers trust recommendations from people they know, and 70% trust opinions posted online from other shoppers. That’s where Okendo comes in.

Okendo enables brands to capture high-quality UGC, including:

  • Verified product reviews with rich content (photos, videos, ratings)
  • Customer attributes (like body type, skin tone, or size purchased)
  • Q&A sections for peer-to-peer engagement
  • Automated post-purchase review requests

This content doesn’t just help sell products—it builds community, increases trust, and provides actionable insights for product development and growth.

Feature Spotlight: Attribute-Based Reviews

One standout feature of Okendo is its support for attribute-based reviews. This means customers don’t just rate a product—they describe who they are, what they purchased, and why it worked (or didn’t) for them.

For example, a review of a shirt might include:

  • Size Purchased: Medium
  • Fit: True to Size
  • Body Type: Athletic
  • Height: 5'9"

These contextual layers help future customers make confident decisions—especially in high-return industries like apparel and beauty. Brands see reduced return rates and improved satisfaction because shoppers are better matched with the right products the first time.

For Shopify brands in the $5M–$30M range, where reducing return percentages and improving LTV can dramatically move the bottom line, attribute-based reviews are a strategic must-have.

Challenge: Closing The Conversion Gap

Let’s face it—driving traffic isn’t the challenge anymore. Between paid social, influencer collabs, and SEO efforts, your store is likely attracting plenty of visitors. The real issue? Converting them. A high bounce rate or abandoned cart percentage can destroy your ROAS and marketing efficiency.

Okendo helps bridge that gap by placing UGC exactly where it matters:

  • Product detail pages (PDPs)
  • Landing pages
  • Checkout flows
  • Email campaigns using customer-submitted photos or quotes

With native Shopify integration and a customizable widget builder, Okendo ensures your review content is not only persuasive—it’s beautifully on-brand.

Why Shopify Brands Choose Okendo Over Other Tools

There are dozens of review platforms out there—but discerning brands going from $5M to $30M choose Okendo because it’s flexible, brand-friendly, and performance-focused. Here’s what sets it apart:

  1. Fully Customizable Widgets: Match your reviews widget to your brand’s tone, typography, and visual layout—clean and cohesive every time.
  2. Customer Attribute Layering: Deliver richer, more valuable insights than standard text-only reviews.
  3. Review-Linked Loyalty Programs: Connect Okendo to platforms like LoyaltyLion or Smile.io to reward UGC contributions.
  4. Mid-Market Support: Scales with your brand and offers onboarding help, real support—not just a helpdesk queue.

Ready to see what the hype is all about? Explore Okendo here.

Pro Tips for Maximizing Okendo

Okendo is intuitive, but there are a few strategic ways to boost your ROI from day one:

  • Customize Skills-Based Questions: Tailor review forms to your category. For example, if you sell skincare, ask about routine, skin type, or visible results.
  • Incentivize Honest Reviews: Offer loyalty points or discount codes for reviews with photos or videos.
  • Connect with Klaviyo: Use review data to personalize post-purchase flows and churn-prevention sequences.
  • Tag Products Strategically: Ensure reviews get mapped correctly, especially for seasonal or serialized items.
  • Monitor Trends: Use Okendo’s analytics dashboard to identify recurring product issues or customer praise.

And most importantly—don’t treat UGC as a “set it and forget it” feature. It should evolve with your brand, campaigns, and voice.

How to Get Started with Okendo on Shopify

Getting started with Okendo is easier than you think:

  1. Install Okendo from the Shopify App Store or initiate onboarding via a partner link.
  2. Sync your product catalog and configure review templates with attributes relevant to your vertical.
  3. Create post-purchase request sequences to automate UGC collection.
  4. Customize the widget appearance to match your brand aesthetic.
  5. Start feeding collected content into your key pages and KPIs.

Whether you DIY it or partner with a Shopify expert, Okendo’s documentation and support team make implementation smooth and scalable.

Let’s Supercharge Your Social Proof

If you’re ready to elevate your Shopify brand’s customer experience, we’re here to help. Gapstow specializes in setting up and optimizing review platforms like Okendo for performance-focused Shopify merchants. We’ll make sure every attribute, automation, and widget is dialed in for maximum impact.

Contact Gapstow to come out swinging with a high-converting Okendo setup tailored to your brand.

Additional articles about Okendo